Wednesday, January 11, 2012
FCPX is to the video world what the DAW was / is to the music world. FCPX=DVW
THE OLD MUSIC RECORDING WAY, WITH HUGE GEAR:
Record companies today are running with extant recordings made by the artists themselves in their garages, because its good enough, and because their fans already like it. I recorded and filmed a band signed with Atlantic records recently, and Atlantic doesn't bring much to the table, frankly. They bring distribution and promotion.
THE NEW MUSIC RECORDING WAY, THE DAW:
Music industry just went first. Same thing is happening with motion picture now as these awesome tools get into the hands of the masses. You will soon see that the best stuff does not come from LA/Hollywood, or rather motion picture studios become more of a DISTRIBUTION channel (like Disney did for Pixar), but the making of movies will be done by the people who have talent and a tools to make HD and 3D motion pictures. People with cinematic talent, and for all they care, it could be done on FCPX if it is created in an unconventional way. There is no reason why it can't. The only reasons I have heard professionals state who argue against FCPX is that it can't talk to their specific cameras, it can't write to the tape of their liking, and it can't do multicam edits. Those are good reasons, but they are hardly deal breakers for those who don't depend on all that, and who use high def firewire products in capturing motion images.
THE NEW VIDEO EDITING WAY, THE DVW (Digital Video Workstation):